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value pricing

См. также в других словарях:

  • value pricing — UK US noun [U] (also value based pricing) MARKETING ► a way of deciding the price of a product, based on what customers think it is worth and on what they are willing to pay, rather than on what it costs to produce: »Their value pricing strategy… …   Financial and business terms

  • perceived value pricing — ► a method of pricing a product based on how much customers are willing to pay for it rather than on how much it costs to produce Main Entry: ↑perceived value …   Financial and business terms

  • Value-based pricing — Value based pricing, or Value optimized pricing is a business strategy. It sets selling prices primarily, but not exclusively, on the perceived value to the customer, rather than on the actual cost of the product, the market price, competitors… …   Wikipedia

  • value-based pricing — UK US noun [U] MARKETING ► VALUE PRICING(Cf. ↑value pricing) …   Financial and business terms

  • Pricing — is one of the four p s of the marketing mix. The other three aspects are product, promotion, and place. It is also a key variable in microeconomic price allocation theory.Price is the only revenue generating element amongst the 4ps,the rest being …   Wikipedia

  • Pricing strategies — for products or services include the following: Contents 1 Competition based pricing 2 Cost plus pricing 3 Creaming or skimming 4 Limit pricin …   Wikipedia

  • Value menu — A selection of value menu hamburgers from McDonald s, Burger King, Sonic Drive In and Wendy s. A value menu is a group of items on a fast food restaurant menu that are designed to be the least expensive items available. In the US, the items are… …   Wikipedia

  • Value America — or VA was a dot com company founded in Nevada in 1996Perine, Keith. [http://findarticles.com/p/articles/mi m0HWW/is 33 3/ai 66682364 An American Dream Gone Bad ] , The Industry Standard , August 28, 2000. Retrieved September 10, 2007.] by Craig… …   Wikipedia

  • value-based pricing — n. The practice of charging different prices to different consumers for the same product, based on what that product is worth to each consumer. Example Citation: What exactly is yield management? Essentially, it s value based pricing. A product s …   New words

  • Value Based View — Der Shareholder Value (deutsch: Aktionärswert) ist als Marktwert des Eigenkapitals definiert und entspricht vereinfacht dem Unternehmenswert und dem davon abhängigen Wert der Anteile. Der Shareholder Value Ansatz ist ein von Alfred Rappaport… …   Deutsch Wikipedia

  • Value-Based Pricing — The setting of a product or service s price, based on the benefits it provides to consumers. By contrast, cost plus pricing is based on the amount of money it takes to produce the product. Companies that offer unique or highly valuable features… …   Investment dictionary

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